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BlackStar

MBA | BSc | DipISM | C&GL1&2

A multi-skilled professional, target and results driven with fifteen year’s experience in various business and industry environments. Within the last ten years I have created four successful businesses within different sectors of the micro business environment. An experienced leader with a modern approach to people and organizational management skills. Having worked from an over the table sales man, sales man in supermarket store/s to working as a Trade Sales Manager, Sales & Marketing Manager, Director of Marketing and Communication ,Public Relation and Online Visibility Manager, Chief Executive Officer amongst others. Indeed, I come onboard with a wealth of experience in customer development, people skills, services management, relationship and support management, media and public relations management, entertainment and talent development management, online visibility ,digital marketing ,media management etcetera, all being undoubtedly the main ingredients towards progressive organizational development and successes. I believe strongly in the theory “together each achieve more”as the best practice towards working together and building a formidable group of resources and a progressive development winning individuals within the various teams.

An ambitious individual, who believes in excellence, planning, detail, education, objectiveness and calculated risk. Quick to grasp new ideas and concepts, and to develop innovative and creative solutions to problems. Able to work well on my own initiative whilst demonstrating high levels of motivation required to meet the tightest of deadlines. Highly skilled individual in information technology, business management, media administration and public relations management, business administration and development of SME‟s and Medium to Large organizations, multimedia, entertainment, budgets, sales and marketing, business and finance negotiation, training and individual development, branding and cooperate image development, community development, domestic and commercial waste management, human resource and administration, software development, project management and many more. A purpose orientated all-rounder with a huge appetite for learning new things and achieving higher heights, bent on focus on the job at hand in our ever challenging micro business environments, both locally and internationally.

Work Experience

  • 2018 - 2019
    Kegali Hotel & Spa
    Commercial Operations Manager
    • Recruiting, training and supervising staff
    • Managing budgets
    • Maintaining statistical and financial records
    • Planning maintenance work, events and room bookings
    • Handling customer complaints and queries
    • Promoting and marketing the business
    • Ensuring compliance with health and safety legislation and licensing laws.
  • 2016 - 2017
    Regent University College of Science and Technology
    Director of Strategic Marketing and Communication
    • Working hand in hand with the Provost, Dean of Admissions, Advisor to the President, web team, design team, and writer. Provides leadership, strategic coordination to all aspects of marketing and advertising.
    • Give leadership to the marketing team by fostering highly functional group of professionals.
    • Work daily with the Dean of Admission to ensure delivery of recruitment/revenue pools for new enrollment.
    • Work with the broader Admissions team, Foundation, Colleges, and Departments to prioritize and schedule delivery of all collateral for recruitment of a diversity of student pools of graduate and undergraduate, donor groups, alumni & parents, etc.
    • A strong understanding of all aspects of digital marketing and social networking campaigns for student recruitment, fundraising, event promotion, etc.
    • Work collaboratively with the President to ensure brand integrity and continuity in articulating the mission, vision, and core themes of the University.
    • Implements and manages the development and production of marketing and communication materials for the University and the Foundation including all writing and editing of the campaign case statements and materials, admission brochures, new program content, and other print/web needs as identified.
    • Liaison with other campus offices (President, Athletics, Student Services, etc.) to assure that all marketing and advertising needs are met accordingly
    • Work within the Office of the Registrar budgeting process to assist in revenue generation and recruitment pool goal setting.
    • Serve as member of the Office of the Senior Management and administrative team
  • 2011 - 2013
    IIHT Ghana [Global Business Technologies Limited]
    Head of Marketing and Sales
    • Developed and managed advertising effectiveness analyses on a weekly and monthly basis.
    • Managed and supervised marketing and sales executives to complete activities thoroughly whilst meeting targets
    • Supervised and marketing executives to follow and executive
    • Developed and designed marketing and sales plan with approval from management and board of directors. The plan comes with detailed annual, quarterly, monthly, weekly and daily events and activities
    • Achieved Monthly Targets of 110,000.00 Ghana cedis every months, two months after taking the position of HOD, Marketing and Sales.
    • Developed, planned and executed all advertising, promotion and marketing campaigns
    • Managed and supervised marketing and sales executives to complete to activities thoroughly whilst meeting targets
    • 50% Increase customer enquiries and online customer activities
    • In collaboration with the webmaster, we redesigned and development a suitable website for the ICT business .The dynamic and interactive website was launched in June 2011
    • Coordinated and ensured sign off of media proof if being produced locally
    • Managed and coordinated all external marketing and sales communication with IIHT Indian, Bangalore
    • Managed and coordinated product selection from India, order and request of all marketing materials need in the centers
    • Conducted competition analysis and qualitative analysis
    • Identified the trends of enquiry development and communicate it to management.
    • Developed, produce and defend daily, weekly and monthly sales reports
    • Media Buying and Public Relations Management and Administration
    • I reported directly to the Chief Executive Officer
  • 2005 - 2008
    Acton Computers Ltd, UK, London
    Business and Service Manager
    • Strategized changing the image of the store and the way stock is advertised
    • Developing internal business strategies geared at optimizing all business processes.
    • Facilitate the strategic display of merchandise and internal brand promotions
    • Managed internal and external marketing campaigns, including online operations
    • Performed laptop and pc repairs, troubleshooting, installation, diagnostics, consultation and networking.
    • Resolved escalated customer queries or enquiries
    • Managed network and repair callouts
    • Increased sales and profits by 30% over 12 month period
    • Increase customer satisfaction by 25 % from a level of 45%
    • Optimized and made the entire buying processes simpler, this lead to increased customer satisfaction and customer loyalty.
    • Decreased repair service data redundancy by 10% from 49% over 8 months
  • 2004 - 2005
    Cleanbiz.co.uk, UK, London
    Business (Developer) and Project Manager
    • Development of a business concept into an established business.
    • Designed all business literature, name and an informational website
    • Created successful business processes to increase incoming revenue/cash flow. I created work opportunities for up to 30 self-employed cleaners
    • Co-assisted the development and administered a business website for cleanbiz ltd.
    • Implemented proven traditional/ modern business structures and procedures to increase efficiency in daily business operations
    • Developed advertising strategies like flyers, mail shots, postal advertisements, cold calling and field sales operations to create and increase sales of developed services
    • The business was incorporated in May 2005; about £70,000.00 was invested, within a year profits soar, the value of the business was quoted at £150.000.00, reflecting near enough a 50% profit of capital invested. It is now a well-organised and successful business poised to achieve all its objects.
  • 2002 - 2004
    Kotech Limited (Information Technology), UK, London
    Trade Sales Manager
    • Developed and managed a team of 6 sales/account assistants
    • Developed a successful database of customers over a period of 12 month via cold calling, follow-up mails, mail shots, series of telephone conversation to build a realistic relationship with all clients alike
    • Experienced in sales and customer services, It was possible to achieve monthly turnover of a minimum target of £100,000.00 every month in stocks or money by successfully managing clients account, strengthening clients relationships to increase sales and maximize profit
    • Fulfilled appointments with new clients to negotiate new business, paying particular attention to clients objectives and identifying the possibilities to trading
    • Resolved successfully escalated queries or enquiries with all fairness within the framework company policies
    • Adopted methods to optimize product turn over at a rate of 30 days (FIFO)
    • Managed marketing campaigns to broaden sales boundaries beyond the London
    • Assisted customers with first hand technical issues about stock
    • Managed about 6 main products, overseeing its growth from introduction to product declination
    • Assisted the purchasing team in their buying process ensuring the right quantity and price is negotiated and purchased
    • Produced monthly reports of all new and potential products Kotech has to consider bringing in stock
    • Used effectively the software called Exchequer, to successfully manage stock levels and pricing techniques

Education

  • 2019 - 2020
    Anhalt University of Applied Sciences
    MBA International Trade
  • 2003 - 2007
    Roehampton University
    BSc Business Computing

Skills

  • QuickBooks Course genie HTML Web CT Development
  • Adobe Photoshop SSDMA ASP Sage
  • Macromedia Dreamweaver Microsoft Projects IIS Ms Projects
  • Fireworks SQL Hades Systems AutoCAD
  • Microsoft Access Ms Visual Basic Windows 3.1 –XP Vista – Windows 7
  • Microsoft Visio Adobe Image ready DOS
  • Ms Power Point Ms Excel/Word/Outlook All Microsoft office applications
  • Professional Development
  • • Team Leadership (Management Training Centre, 2007)
  • • Presentation Skills (Management Training Centre, 2006)
  • • Communication Skills (Management Training Centre,2005)
  • • Marketing and Merchandising (A-life Training Centre, 1999)
  • Technical:
  • • Computer and laptop repairs
  • • Software installation and troubleshooting
  • • IT consultancy
  • • Networking LAN, WLAN, WWAN
  • • Hardware troubleshooting diagnostics
  • • Website and specialist application software engineering and development (waterfall/RAD)

Hobbies

  • Music, Talent Development, Drama & Theater, Philanthropy, Charity and Empowerment, Politics and Governance, and Table Tennis (Pin Pon)

Personal Details

  • Sex: Male
  • Marital Status: Single
  • Religion: Christian
  • Nationality: Ghanaian
  • Date of Birth: 12-11-1979

References

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