PPC Advertising (Search, Display, Video, Social)

About the product
Using relevant keywords, we run campaigns that show your ads with search results. We deploy targeted ads that drive traffic, generate leads and result in conversions.

Search engines like Google, Bing & Yahoo have placed an ocean of information at the fingertips of the consumer. By showing your ads to customers at the very moment they’re searching online, PPC advertising ensures that your brand fits seamlessly into the customer journey. Our PPC experts do in-depth keyword research to understand how consumers think not only about your brand, but also about your industry.

We learn the lingo of your target audience and what words or phrases they associate with your business category. Our PPC advertising campaigns target these words and phrases, and your ads are shown together with relevant search results.

Advertisers can deploy a range of ad formats including text, image, & video for a display advertising campaign to reach audiences. You also have the flexibility of choosing specific websites or specific groups of websites e.g. music or sports website to place your ads on, and this makes them more contextually-relevant for consumers, resulting in greater engagement and conversion.

Executing an effective PPC advertising campaign requires more than just detailed keyword research. This is why our in-house experts work with you to first and foremost understand what your advertising objectives are. Our goal is to optimize every aspect of the campaign including the choice of text, call-to-action, average bid, ad layout, keyword selection and landing page.

Service Breakdown

PPC Advertising Strategy
PPC Campaign Management
Landing Page Analysis
PPC Ad Creation
Display Ad Creation
Target Audience Profiling
Conversion Optimisation
Display Advertising Strategy
Display Campaign Management
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