Job vacancy Marketing Manager

Platinum Place, Accra North Ridge

We’re looking for a flexible and versatile marketer who will be responsible for the growth of our inbound sales channels. Marketing manager responsibilities include tracking and analyzing the performance of advertising campaigns, managing the marketing budget and ensuring that all marketing material is in line with our brand identity. To be successful in this role, you should have hands-on experience with web analytics tools and be able to turn creative ideas into effective advertising projects. Ultimately, you will help us build and maintain a strong and consistent brand through a wide range of online and offline marketing channels.
RESPONSIBILITIES1. Develop strategies and tactics to get the word out about our company and drive qualifiedtraffic to our front door2. Deploy successful marketing campaigns and own their implementation from ideation toexecution3. Experiment with a variety of organic and paid acquisition channels like content creation,content curation, pay per click campaigns, event management, publicity, social media, leadgeneration campaigns, copywriting, performance analysis4. Produce valuable and engaging content for our website and blog that attracts and convertsour target groups5. Build strategic relationships and partner with key industry players, agencies and vendors6. Prepare and monitor the marketing budget on a quarterly and annual basis and allocatefunds wisely7. Oversee and approve marketing material, from website banners to hard copy brochures andcase studies
8. Measure and report on the performance of marketing campaigns, gain insight and assessagainst goals9. Analyze consumer behavior and adjust email and advertising campaigns accordingly

Working Experience: 5 - 10 Years

Education: First Degree

31 Dec, 2025 (592 days left)